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The pricing change that doubled churn
A packaging experiment that looked clean on the spreadsheet and cost us a quarter of the base. What the dashboard …
Season 1, Episode 42

Carol Chen
Candid conversations with the people building software companies — what worked, what broke, and what they would do differently.
▶ Play latestA packaging experiment that looked clean on the spreadsheet and cost us a quarter of the base. What the dashboard did not show.
A packaging experiment that looked clean on the spreadsheet and cost us a quarter of the base. What the dashboard …
Where the founder-led interview loop stops working, and the three signals that still predict a good hire at every size.
The deal that would have paid for the year and quietly turned us into a consultancy. How we decided, and …